Adaptive QA wanted a fresh new style to represent their values and vision for the future.
The only reference we were given was the logo Adaptive QA supplied, so we worked closely with the marketing team at Adaptive QA to develop the new illustrative style for the brand.
Creating the illustrations
From a series of royalty free stock illustrations, we coloured, developed and created a distinctive new illustration style for Adaptive QA. We then created a set of bespoke illustrations tailored to the content of the website.
ROLL OVER THE SKETCHES TO CHECK THEM OUT…
Animating Adaptive QA
Creating the illustrations wasn’t enough though, we wanted to show the personality of Adaptive QA. So we set about animating the illustration, to add another level of engagement to the website.
its all go…